Beam Benefits

Brand Design

Beam Benefits, formally know as Beam Dental is an insurance software start-up that offers a portfolio of ancillary employee benefits. Over the last two years I worked as Brand Designer alongside the marketing team to create a cohesive brand experience that was delivered to all stakeholders and customers through digital mediums, print materials, user interface, and a custom illustration style.

A highlight of my time with Beam, I assisted in the development and execution of a comprehensive brand refresh that transformed the company’s identity from being a dental provider to being a leader in the employee benefits space. Presented here are a few pieces of my work with Beam. Through my two years with the company, my responsibilities included social design, 1pager layouts, animated videos, webinar presentations, and assorted company brand design needs.

Click here to view a pre-brand refresh social style guide.